Customer Behavior and Loyalty

Customer Behavior and Loyalty DUE TODAY BY 15:00!!! You learned about consumer behavior in this module. An organization cannot persuade a customer to purchase a product or service without understanding the basics of “how people buy.” In a 3-page APA paper, address these points: Describe why businesses study consumer behavior. Using one past major purchase you…

MRKT 310-What are the major components of an offering

MRKT 310-What are the major components of an offering Question 1What are the major components of an offering?Question 1 options:goods, ideas and productstangible goods and intangible servicesproduct and pricefeatures and benefitsQuestion 2The major advantage to the service-dominant approach to products is _____Question 2 options:the firm doesn’t have to be concerned with providing tangible benefits. the…